Advertising Should Create Sales

Opinion should be left to politics and religion, Opinion has no place in advertising. Eight percent of the world’s people being Protestants believe that both the Buddhists and the Catholics, and all others, are deplorably ignorant of the only true faith, which of course must be their own particular sect of Protestantism. And, neither Buddhist, Catholic, nor Protestant, can convince the 2 per cent of Jewish people that their opinion is wrong and should be changed. I can prove to you which advertisement will have the highest return on investment.



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