How Do You Increase Your Conversions?

Talking about selling online, it all depends on converting the traffic. We want as many website’s visitors to buy. But almost always the conversion rate is lower than we’d want to see it. That’s when it comes to showing our best marketing skills and try to make the irresistible offer. But it takes more than that.

The bigger the portion of the traffic will browse away from your site without buying. That percentage is usually as high as 99 percent or more. Harsh statistics, but the regular offer page sells only to 1 person out of 100 that visit it. And there’s not much we can do to prevent that. That is, we used to.

There’s the technology of the last chance, which was around for a while but surprisingly not many are using it. This technology is capturing the exit traffic. Grabbing the leaving customer by hand and handing them the last chance offer. And it works. The testing shows that conversion rates increase by 3-4 fold when using this technology.

It really is simple. Any time a visitor attempts to browse away from your site by pressing the back button or closing the window, they see a new offer. The offer is usually a discount, a cheap trial, or something for free in exchange of an e-mail. Indeed, it is the last chance for your leaving visitors and for you to retain them.

The skeptics say that this way of getting visitors’ attention is annoying and would do more harm than good. But the testing tells a different story. And why not. The people that visit our site, if you have targeted traffic, they are interested in your offer to some extent. And More often than not the reason why they don’t buy is because they aren’t comfortable with the price.

You could offer discounts and free offers immediately, but that would introduce extra maintenance effort as well as could demean the value of your product to those who find the quality more important than price. Precise targeting of your customers is key to the best conversions.

The Lastest posts in Business

Pet Adoption from Rescue Groups
Rescue groups or organizations are volunteer groups dedicated to pet adoption. T...
http://www.bizarticlezone.com/business/pet-adoption-from-rescue-groups-5008/

Reply to the letter the Department of Public Information said nothing about the tariff application of specific pricing
Industry and the Ministry of Information Industry in Beijing yesterday, put forw...
http://www.bizarticlezone.com/business/reply-to-the-letter-the-department-of-public-information-said-nothing-about-the-tariff-application-of-specific-pricing-5006/

Top Suggestions For Choosing Hen Night Outfits
A bachelor party, hen party, or hen night is a party staged for a woman who is s...
http://www.bizarticlezone.com/business/top-suggestions-for-choosing-hen-night-outfits-5004/

Suggestions For Choosing Hen Night Outfits
A bachelor party, hen party, or hen night is a party staged for a female who is ...
http://www.bizarticlezone.com/business/suggestions-for-choosing-hen-night-outfits-5003/

Refinancing home loan
Co-submitted by: Shanghai World Expo will supply almost a 1000 flats of new power automobiles
April 20, Shanghai Electric, Shanghai Automotive Industry (Group) Company said h...
http://www.bizarticlezone.com/business/shanghai-world-expo-will-supply-almost-a-1000-flats-of-new-power-automobiles-4999/

Shanghai World Expo will deliver virtually a thousand cubicles of novel energy automobiles
April 20, Shanghai Electric, Shanghai Automotive Industry (Group) Company said h...
http://www.bizarticlezone.com/business/shanghai-world-expo-will-deliver-virtually-a-thousand-cubicles-of-novel-energy-automobiles-4998/

France hopes to participate in China's large plane project
The first visit to China since 1982 the French National Assembly Bernard said fr...
http://www.bizarticlezone.com/business/france-hopes-to-participate-in-chinas-large-plane-project-2-4996/

How Internet Marketers Should Use Social Networking Sites
Social media in the form of social networking and online social bookmarking are ...
http://www.bizarticlezone.com/business/how-internet-marketers-should-use-social-networking-sites-4995/

France hopes to participate in China's large plane project
The first visit to China since 1982 the French National Assembly Bernard said re...
http://www.bizarticlezone.com/business/france-hopes-to-participate-in-chinas-large-plane-project-4989/