Would a novel work without a good cover? Similarly, a website without a good domain name is worthless. The power of a good domain has influence far beyond what you could imagine. But, don’t think if you put all your creativity into your domain name, you will get a great one. So what could be the key to finding good domain ante easily and without putting in too much effort? You have to check whether the domain name is good for the search engines, because they pick certain keywords to index the domain names, and hence the websites. Make your keyword sound compelling and make it oriented for the search engines too. Read this article to understand how both these can be achieved.
by Bruce Hoover
Would a novel work without a good cover? Similarly, a website without a good domain name is worthless. The power of a good domain has influence far beyond what you could imagine. But, don’t think if you put all your creativity into your domain name, you will get a great one. So what could be the key to finding good domain ante easily and without putting in too much effort? You have to check whether the domain name is good for the search engines, because they pick certain keywords to index the domain names, and hence the websites. Make your keyword sound compelling and make it oriented for the search engines too. Read this article to understand how both these can be achieved.
Start by researching for a search engine optimized keyword that can be a part of your domain name. A keyword analyzer is the tool that can help you do this. You will able to find such tools by searching on popular Internet engines. Think of a sample keyword that tells about what your site is and enter it into the tool. The analyzer tool will display several options for this sample keyword. Choose those keywords from this list that describe more about what your website is about. You’re site is better search engine optimized if you use a long tail keyword because there will be fewer webmasters who will choose them. Now, you can begin thinking about your real domain name.
The company that provides domain names will let you know if a particular domain name is available. The domain name service will also suggest alternatives if the one you put in is not available. Put in your keyword first - this way you can better use this tool. You will get other recommendations if this particular keyword is not available to use as the domain name. You must definitely consider any suggestion that has the main keyword and a .com suffix. You will have to use your creative mind to think of options if this is not present. By putting in filler words in the domain name, you may be able to find an available option that still keeps your keyword.
Most people use ‘a’, ‘an’ and ‘the’ for such filtering purposes in their domain names. Search engines will overlook such words. Therefore, your domain name gets optimized and also remains better in the visitors’ memories. Use numbers at the end of the phrase. Any number like 80 or anything else will do. If you get everything but the .com, this is what you must do.
In some cases, another extension does not matter, especially if the keyword is immensely popular. You may think of extensions such as .org, .biz and .net. It is possible for you to use a national or state-wise extension if a global or local website is the same thing for you. You can well understand that it is much wiser to be on the first page in the Indian Google than to be on the 86th page in the American Google! You don’t need to know rocket science in order to design a domain name that’s suited for the search engine purposes as well as for the users.
Conclusion
Nine out of ten parts of the success of your domain name depends on the keyword analyzer. The remaining one part depends on your creativity. If there is no solution to getting the domain name of your choice, change the keyword.
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