Want some targeted website traffic? 5 things for you to try

My job is quite stressful. It doesn’t help when my boss Jim is always telling me to reach new targets. Anyway, I spent 4 months researching ways to drive more free targeted traffic to his website for him.

I decided to try both paid and free methods of advertising to find the best results. This was also for my own benefit to helpme grow my own websites on the side. It took 4 months to get these results and findings.

1. Pay per click advertising. This is very targeted but is very very easy to get wrong and one slip can cost you a lot of money. Reading up on it, thousands of people have been left on burnt out embers of past efforts with no money left in their accounts because of this – works well, but can also sting you with it’s deadly bite. I tried this, but couldn’t get it profitable. Needs more work.

2. Finding ezines or newsletters who talk about what you want to promote – and then sending out a paid solo advert to their subscriber list. This works well because it is quite decently targeted. Just make sure that your headline is very strong, and draws the reader into the next bit of text. I personally either drew even or made a small profit with this.

3. Autosurfs. Personally I saw no benefit in this as most people were switching the advertising on and going out for the day or doing something else. The response rates were virtually nil or non existent. Not recommended.

4. Sending out bulk email or bulk messages to millions of email addresses or websites – do not do this unles you want to face major trouble. The people on these lists never requested to receive ads. Not recommended at all.

5. Traffic exchanges. I like these because they are better than autosurfs and they are totally free too. At least the members are actually watching your ads, and the real beauty is that with some of these websites you can take advantage of really good free geo-targeting. This means you can target people in certain countries. Nice touch – only needs some daily time and effort to actually produce measured responses. How’s that for free targeted traffic?

So in summary I think that the best way to deal with this is to first get into some free traffic exchange advertising, especially the ones with geo-targeting, and then look to expand by sending out some paid solo ads to ezines or newsletters in your industry. Finally learn all you can about PPC advertising. Enjoy!

Please don’t dismiss this as another article – this stuff was realised through real hard work and actual testing. use this and it can save you 4 months of your own testing, losing money along the way.

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